"Driven not by ego, but by accomplishments"
Claudia Cruz is a versatile hair artist working in Poughkeepsie since 2012. She was exposed to hairdressing at an early age, being that her mother was a hairdresser. After two years in college and not finding a true passion for it, Claudia took the first step to becoming a hairdresser and enrolled herself in beauty school. She never looked back.
In 2016, Claudia joined forces with her fiancé, Alex Vivar, to bring a modern, high end salon to Poughkeepsie. Together they created The Great Studio. Claudia has been recognized on some of the top national magazines and social media pages, such as Behind The Chair, Modern Salon and American Salon. She was also a finalist in the Behind the Chair One Shot Awards in 2017 and 2018. In 2018, Claudia became an influencer with Redken, which means she gets to travel around the country to hair events and helps build the Redken brand. She was given the opportunity to do a documentary with VICE thru Redken and continues to grow her network.
When it comes to hair cutting, Claudia loves the ‘lived-in’, ‘wash and go’ type of style. With this being said, Claudia is classically trained in haircutting by ARROJO, but will put a modern twist in the refining part of the service where her clients come out with a ‘broken-into’ haircut that will look great dry or wet. She likes her haircuts to grow into the shape as opposed to growing out of the shape, giving her styles more longevity. Claudia strongly believes the haircut should do all the work for you, product and styling comes second.
As far as color, Claudia is a strong believer of ‘low-maintenance’ and her colors have an easy grow out. She has mastered balayage and creative color that is custom and versatile for each client. Aside from balayage, Claudia is a master of highlights, lowlights, brunettes, red-heads, blondes, extreme color corrections and ‘unicorn' hair. Claudia believes in reaching clients goals with maintaining the integrity of the hair and gives realistic expectations.
Claudia is a strong believer in continuing education and has many certifications under her belt. She uses her talent and knowledge to reach out further and educate other stylists. Aside from small demo’s and how-to’s on social media, Claudia aims to teach advanced techniques in color and styling to other stylist by offering classes in the salon or at other salons. Being the owner of the salon, Claudia is also the head of the in-house apprenticeship program for younger stylists.
An open mind guides Claudia to explore every style and technique and also advance in her craft. She never stops learning and is always excited to bring new techniques and ideas to her clients.